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radios |
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WEATHER BAND |
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SUMMIT |
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EYEMAX |
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RANGER |
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TWIN PACK |
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DEVO |
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PLUS |
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illumination |
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KITO |
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XRAY LED |
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INDIGO |
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JONTA |
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LIGHT CENTER |
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freecharge |
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MOBILE PHONE |
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PORTABLE ENERGY |
FREEPLAY ENERGY RECOGNISED AS A BRAND WITH A CONSCIENCE
As world leader in energy efficiency, Freeplay Energy was this month internationally recognised as a 'Brand with a Conscience'. As one of the nine diverse organisations singled out for 'contribution to the betterment of the society by sustainable, socially responsible and humanistic behaviour', the company received this accolade at the fourth annual award ceremony hosted by global branding and business think tank, the Medinge Group.
At a time when the ethical performance of international firms is very much in the media spotlight, Rory Stear, Chairman of Freeplay Energy took the time to reflect on this recognition:
"It's truly an honour to be selected for such an award alongside other strong market brand name contenders and this recognition serves as a great endorsement of Freeplay's efforts in both a commercial and humanitarian capacity. Furthermore this award demonstrates the status that can be achieved by driven market operators in a world of global corporate giants, alongside highlighting the absolute need to focus on sustainability as a core objective."
Jack Yan, a director of the Medinge Group, said, "Freeplay Energy was an early nominee for this year's Brands with a Conscience. In addition to the company's humanitarian aims, its offerings are environmental leaders, democratising technology for people all around the world. These qualities appealed to the Brands with a Conscience committee at Medinge."
This accolade for Freeplay comes in the same month as the Indigo LED lantern's showcase at CES 2007, following its achievement as a product honouree under the Innovations Design and Engineering category at this year's industry event.
The Medinge Group selected Adnams, Ecover, Fetzer Vineyards, Freeplay, IKEA, Red, Virgin Group/Virgin Fuels and Whole Foods for this year's Brand With a Conscience Awards, which were hosted at a prestigious award ceremony in Paris on 25th January, 2007.